Inclusivity isn’t just a trend—it’s a necessity shaping Ukraine’s future. Since the full-scale invasion, the country has been transforming, and these changes impact everyone. According to the Ministry of Social Policy, over 3 million Ukrainians have disabilities, with more than 300,000 acquiring them due to the war. This new social landscape is driving adaptation across both society and business.

That’s why Havas Digital Kyiv created the inclusive campaign “Move for the Future” for Traumeel S Gel in partnership with Shakhtar Stalevi, a football team proving that an active life is possible even after severe injuries.

The players of Shakhtar Stalevi are a powerful example of how sports aid both physical and mental recovery. In their first year, the team played 12 matches, held 104 training sessions, and made their debut at Ukraine’s first national amputee football tournament.

Global research confirms the role of sports in rehabilitation:

🔹 Speeds up recovery from injuries by 30%

🔹 Reduces chronic pain by 40%

🔹 Improves mental well-being, lowering anxiety levels by 25%

Traumeel S Gel has long supported sports initiatives, helping people stay active. The partnership with Shakhtar Stalevi is another step toward empowering more people to believe in themselves and find the strength to move forward—even when it seems impossible.